Gucci gives a modern look to the classic bamboo bag
History of the bag
The bag was first designed back in 1947, by Guccio Gucci and Florentine artisans. During the post war era, it was hard to come by traditional materials, leaving them with no other choice than to find an alternative. They decided to use bamboo, a light material that makes the bag look exotic.
This iconic handle has turned into a house staple, very dear to their fans due to its elegance and history.
The bag now
Alessandro Michele, Creative director of the luxury house, decided to take inspiration on Gucci's signature style and create a bag that's both contemporary and classic: The Gucci Bamboo 1947 bag.
With this collection, Michele decided to balance the classic look with bright and bold colors, and in case you want to go a step further, it's also available with colorful patterned leather and canvas with the timeless GG monogram.
Why is it so popular?
While Bamboo bags have always been popular, it wasn't until recently that they officially stole the spotlight from other bags. The reason is simple, it has been seen on a celebrity.
Harry Styles, singer-songwriter and actor, whose fame only keeps rising is a huge fan of Gucci. Often associated with the brand, Styles has worn their designs multiple times, participated in their campaigns and even created a collection with Alessandro Michele, which will be available soon.
So as you can imagine, the popularity of the Gucci Bamboo 1947 escalated fast. Despite its rising fame, we think that this handbag is here to stay, and will soon become a closet essential.
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